We're looking for a Digital Marketing Executive with 2-5 years of experience to optimize website performance, manage Google Ads campaigns, and drive lead generation through SEO and analytics.

About the Role

As a Digital Marketing Executive, you'll be responsible for driving our digital presence through strategic SEO optimization, paid advertising campaigns, and data-driven marketing initiatives. You'll work closely with content and design teams to enhance lead generation and improve overall website performance.

What You'll Do

Optimize website performance through comprehensive on-page & off-page SEO strategies
Plan, execute, and optimize Google Ads campaigns across Search, Display, and Remarketing
Monitor and analyze traffic, conversions, and campaign ROI using analytics tools
Coordinate with content and design teams to develop and implement lead generation strategies
Manage and enhance company websites focusing on performance, user experience, and SEO readiness
Conduct regular performance audits and implement data-driven improvements

Required Expertise

2-5 years of proven experience in digital marketing
Strong expertise in SEO including technical, on-page, and off-page optimization
Hands-on experience with Google Ads campaign management and optimization
Proficiency in Google Analytics and other analytics tools
Strong analytical mindset with ability to interpret data and make optimization decisions
Experience in website management and performance optimization

Nice to Have

Experience with landing page optimization and Conversion Rate Optimization (CRO)
Working knowledge of HTML, CSS, WordPress, or similar content management systems
Exposure to B2B or services-based marketing environments
Familiarity with marketing automation platforms
Knowledge of social media advertising

Why Join Us?

This role offers the opportunity to own and optimize key digital marketing channels, drive measurable business growth, and work in a collaborative environment with creative and technical teams. You'll have the autonomy to implement strategies and see direct impact from your efforts.

If interested, please share your resume at careers@mavenberg.com along with your current CTC, expected CTC, and notice period.

Responsibilities

SEO & Website Optimization

Optimize website performance through on-page & off-page SEO
Manage and enhance company websites (performance, UX, SEO readiness)
Implement technical SEO improvements
Conduct keyword research and competitive analysis
Monitor and improve website rankings

Paid Advertising & Analytics

Plan, execute, and optimize Google Ads (Search, Display, Remarketing)
Monitor traffic, conversions, and campaign ROI using analytics tools
Analyze campaign performance and make data-driven optimization decisions
Manage advertising budgets and maximize ROI
Create and test ad copy and landing pages

Collaboration & Lead Generation

Coordinate with content and design teams to improve lead generation
Develop and implement lead generation strategies
Collaborate on content marketing initiatives
Work with cross-functional teams to align marketing efforts
Report on marketing performance and insights

Requirements

Qualifications

Bachelor's degree in Marketing, Digital Marketing, Communications, or related field
2-5 years of proven experience in digital marketing
Strong understanding of digital marketing principles and best practices

Experience

Proven experience in SEO (technical, on-page, off-page)
Hands-on expertise with Google Ads & Google Analytics
Experience in monitoring traffic, conversions, and campaign ROI
Track record of successful digital marketing campaigns
Experience coordinating with content and design teams

Benefits

📈

Growth Opportunity

Drive measurable business impact through digital marketing initiatives

🎯

Strategic Role

Own and optimize key marketing channels and campaigns

🤝

Cross-functional Collaboration

Work closely with content, design, and development teams